In this video, Marti Sanchez shares his take on business differentiation strategy as a thought leader. He starts by discussing why differentiation for differentiation's sake is not worth it and then the importance of differentiating your company from others in a natural way in order to create a competitive advantage.
He teaches how to create a competitive advantage for your company, and how to build an audience of people who will buy from you again and again. In this video, Marti shares his insights on what it takes to be successful in today's fast-paced world!
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#differentiation_business_strategy #thought_leadership_differentiation #thought_leadership_best_practices