How to start Social Selling Process || The Modern Leader || Mick Hunt

We'll explore how building relationships, providing value, and engaging with insights can transform your approach to modern buyers. Did you know that 54% of adults on social media platforms are there to research brands? It's crucial to be found across multiple platforms and harness the power of tools like YouTube to connect with potential customers. We'll also share an inspiring story of a young producer who leveraged social selling to generate $300,000 in revenue in his first year. Get ready to enhance your lead quality, foster trust and loyalty, and shorten your sales cycle time with practical strategies you can implement for free. Tune in and discover how social selling aligns with the habits of today's buyers and can take your business to the next level!


Topics Covered:

1. Introduction to Social Selling:
Importance of building relationships.
Providing value through social selling.
Engaging with insights, not just information.|

2. Importance of Social Media Presence:
Statistic: 54% of adults use social media to research brands.
Necessity to be found on multiple social media platforms.
Inquiry about presence on more than four social platforms.

3. Benefits of Embracing Social Selling:
Alignment with modern buyer habits.
Critical to be present where the audience is researching.
Fostering trust and loyalty:
Importance of testimonials, especially video testimonials.
Linking testimonials back to YouTube for better Google ranking.

4. Enhancing Lead Quality and Sales Cycle Time:
Explanation of how social selling improves lead quality.
Interactions on social posts indicating interest from leads.
Recommendations for including engagement options in social posts (forms, interactions).


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