Prestige Trophies // All Under One Roof

55 лет назад

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“All under one roof” was the highlighted theme for the concept of this shop promo, Prestige Trophies offer a comprehensive service which had to be abundantly clear through this piece, we wanted to take the viewer from outside to inside, with a look around the shop, a glimpse at the engraving process and a conclusion to the journey with a beautifully finished trophy...all under one roof.

This promo shows the importance of forward planning before the camera rolls, with so much movement during the runtime, direction is so important- forwards, backwards, left and right camera movement all helps progress the pacing and the story. We implemented a combination of our bespoke transitions as well as masking techniques amongst the cuts in the edit to keep a fluid pacing with an upbeat soundtrack present throughout the video deliveries we produced for the client. With a location such as this it was important we made as little footprint in the premises as possible to both avoid accident but to compliment our freedom of movement, the last thing we want is to have equipment in the shot by mistake, low profile shoots are something we are used to and is a factor we fold into pre production logistics- something heightened thanks to recent world events. We wanted to show off scale and detail, from bigger awards to the finesse in the smaller medals, as well as the selection on offer in house. This content is used both online and on screens in store, Prestige Trophies have seen the full potential of video integrated to their strategy AND branding and have embraced it to brilliant effect.

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