TUE4. Game Plan: Monetizing Live Sports Streaming Through Scale, Security, Sync, and Searchability

In the wake of the “Streaming Olympics” and a series of eye-popping premium sports licensing deals, what remains to hold sports streaming back from surpassing linear broadcast sports? This panel examines the state of sports streaming and its day-to-day challenges, how tech debt and technological shortcomings directly impact monetization, and what emerging innovations in 2025 will help everyone, from video tech teams to revenue and ad operations, to better manage large tentpole events as the viewership shifts from linear to digital and on a variety of streaming platforms.

Moderator:
C.J. Leonard, Principal, Mad Leo Consulting

Panelists:
Jarred Wilichinsky, SVP Global Digital Ad Operations, Paramount
Narendra Nag, Chief Strategy Officer, Victory+
Jack Genovese, Principal Analyst, Sports, Ampere Analysis
Rob Hazan, VP of Product, Index Exchange
Olga Kornienko, COO & Co-Founder, EZDRM

Тэги:

#adtech #ampere #live #olympics #paramount #sports #streaming

Скачать видео