CANADIAN DREAM PODCAST: The big mistakes small businesses should avoid

In this episode of the Canadian Dream Podcast, we'll discuss accounting and entrepreneurship with Matt Tompkins, a CPA and the founder of Elevate Financial Group!

Matt’s journey from a structured career in a global accounting firm to launching his own boutique firm during the pandemic highlights the unpredictable and dynamic nature of entrepreneurship. We'll learn about how he created Elevate Financial out of the recognition of a gap in the market for tailored financial services to smaller businesses, a niche he identified while working with larger clients.

Matt shares his experience grappling with perfectionism, a trait common in the accounting profession, and how it conflicted with the real-world needs of running a business. We'll discuss how waiting for a "perfect moment" will stall your progress, as that moment will never come, and why striving for just "good enough" can revolutionize the way you do business.

We'll explore the evolution of Matt's business from a solo venture to a growing team of over a dozen employees. He reflects on the challenges of scaling, including dealing with burnout and maintaining a healthy work-life balance. He candidly describes a period of intense stress and burnout, revealing how he overcame it by stepping back, gaining perspective, and realigning his approach to business and personal well-being.

Matt’s insights extend to the broader entrepreneurial experience, including the stark contrasts between the perceived ease of ownership versus the reality of the responsibilities and pressures involved. He contrasts the glamour often associated with business success with the daily grind of managing and growing a business, which often includes unseen challenges and sacrifices.

As Matt navigates his role between being an accountant and an entrepreneur, he acknowledges that leading a business requires a shift in focus from technical skills to strategic leadership and team management.

The Canadian Dream Podcast is hosted by Elton Hubner, the founder and CEO of Eyes Multimedia, and is filmed at our studio in Vancouver, BC.

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👉 Elevate Financial: https://elevate-financial.ca/
👉 Matt Tompkins: https://www.linkedin.com/in/matt-tompkins12/?original_referer=https%3A%2F%2Fwww%2Egoogle%2Ecom%2F&originalSubdomain=ca
👉Elton Hubner: https://www.linkedin.com/in/elton-hubner/?originalSubdomain=ca
🎬 Our studio: https://www.eyesmultimedia.com/our-studio
🇨🇦 Learn more: https://www.canadiandreampodcast.com/

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