Today, I’m introducing you to the 'Brand Curve'—a creative process we use at my church every year! We take our existing branding, blend in fresh design trends, and create new assets to use across our church.
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Table of Contents:
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0:00 - Intro
0:33 - The Familiarity Phenomenon
2:49 - The Brand Curve
6:14 - The Cheatsheet
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ABOUT ME
Well hey there! I’m Brady Shearer, the creator and director of Pro Church Tools. I started this channel more than 10 years ago. Today our company is a team of 30+ creatives dedicated to helping your church navigate the biggest communication shift in 500 years.