Sportsbook as an amenity to drive patrons back to the casino

With more and more states looking to legalise sports wagering and generate much-needed tax revenue, how can casinos harness sportsbooks’ power to attract new and dormant customers? This webinar will discuss:

• Building or adapting your sportsbook facilities to the post-Covid world to provide an entertaining and safe environment
• Quantifying the value of the sports betting customer
• Driving sports betting players to the casino floor to maximise their value to your operations

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