Understand the importance of Micro content & Macro content as a Podcaster

In this video, we will explore the concepts of micro content and macro content for podcast beginners. If you're new to podcasting or looking to improve your podcasting skills, understanding the difference between micro and macro content is essential.

Micro content refers to shorter, bite-sized pieces of content that are typically used to promote or tease larger episodes or segments of your podcast. This can include snippets or highlights from your podcast, quotes, or engaging visuals that capture the attention of your audience. By creating compelling micro content, you can attract new listeners and keep your existing audience engaged.

On the other hand, macro content refers to longer, more in-depth episodes or segments of your podcast. These are the main episodes where you dive deep into a specific topic or have longer conversations with guests. Macro content allows you to provide valuable insights, share stories, and provide a comprehensive listening experience for your audience.

By combining both micro and macro content, you can create a well-rounded podcasting strategy. Micro content helps to grab attention and generate interest, while macro content provides the substance and value that keeps your audience coming back for more.

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